LOGO & WORDMARK
Use the wordmark whenever possible to represent WellCalm. Download All
WellCalm logo is designed with custom typography as the main element in content. By avoid- ing using an "symbol based logo" we kept the focus on the brand name. As the brand name is creative in content (well+calm), we prevent duplication and overwhelming the senses of the viewer while making our name easily memorable and recognizable.
Use in areas where the wordmark would look too small or awkward, Twitter profile or website favicon. Download All
Hollywood Cerise #EC008B
"Hollywood Cerise" tone. This colour is used widely in the health industry as a sign of vitality, caring, safe, life and love. Our brand is relatable to the pink colour, as we are a safe, approachable and personable company.
"ABBEY" tone. Shades of Abbey tone darker to lighter, provides the calming and reliving sense of our services. The colour is easily compatible with our vibrant sub brand colours. As the colour is neutral it allows the vibrant colours to come forward and lets the CALM brand colors stand out.
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